YASBRAINED©

HI THERE MY NAME IS YASMIN & I’M AN ART DIRECTOR.

I make things aesthetically pleasing & I get paid for it. I also come up with cool ideas (sometimes).

Circa: 2016 - Present

Network:



Nari



In a market of loud "hacks" and neon labels, NARI is the first canned honeybush drink in the Czech Republic. It’s a quiet response to a frantic wellness category.

The identity avoids the "preachy" health tropes, leaning into a "confident silence." Inspired by African landscapes and modern editorial design, the brand world is warm and minimal. By stripping away the noise, NARI stands out on the shelf as a caffeine-free sanctuary. A brand that doesn't need to convince you, because it simply is.

Art Direction & Design:Yasmin Ibrahim